Vice President, Director, User Experience

Company:  Digitas Health
Location: Philadelphia
Closing Date: 17/11/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
Job Description

The Vice President, Director of User Experience will be responsible for leading User Experience across client accounts and projects. This individual will help ensure that the entire team is grounded in a deep understanding of client and user needs, collaborate with other capability leads to design and document an experience strategy, and advocate for the user throughout the design and development process. The VP/D UX Design will help inform user research, analysis, project planning, and design, and will oversee and mentor mid-level and junior-level UX Designers. 

The ideal candidate will be resourceful and flexible, with exceptional teamwork skills, and able to work in a fast-paced agency environment.  

What you’ll accomplish in your first year: 

Lead the creation of a new design system for a leading client in healthcare/pharma inclusive of atomic building blocks, operations, and governance 

Strengthen design collaboration across the organization through active partnership, small group sessions, and training 

Mentor and guide the development of junior UX team members  

Responsibilities: 

Form a clear and insightful understanding of our clients’ business, their needs, and the creative opportunities and challenges that exist in their categories 

Lead with an expert knowledge of user-centered design principles and research methods  

Create an environment that fosters high quality creative output, and team collaboration 

Advise on accessibility and usability best practices 

Execute design work consistent with design and brand standards, analytics insight, customer feedback. 

Deliver design work on programs of any size with minimal oversight. 

Effectively negotiate trade-offs with internal team including production, CS, design, copy and tech.  

Depending upon the scope of the project, strategy, media and third-party agencies (e.g., partner agency) may be team members that require collaboration and negotiation 

Work with CS and PM/Production to contribute to project scopes, creative briefs and SOWs 

Client Interaction: 

Partner with internal team members and clients align business goals with audience goals 

Balance business strategy with research insights to generate solutions that meet the clients’ digital needs and business goals 

Present strategy briefs and decks to clients, partners, and colleagues 

Identify potential future state opportunities during a project initiative – helping to grow the client relationship with the account team 

Design: 

Create sketches, concepts, wireframes, sitemaps, user flows, and clickable prototypes 

Work with strategy teams to plan usability testing sessions and delivers artifacts for testing 

Utilize user insight, analytics, best practice, competitor analysis to inform design decisions 

Review and critique work the work of peers and direct reports providing constructive feedback to guide the creation of the work 

Demonstrate a deep understanding of atomic design, modular design systems and patterns, and WCAG 2.1 AA standards for accessibility 

Design Requirements and Specifications: 

Work cross-functionally to help identify user requirements to shape and prioritize feature sets  

Collaborates as appropriate on creating user stories to define development tasks 

Delivers appropriate level of specification needed to ensure high quality development on time 

Data interpretation:  

Analyze and synthesize data from analytics sources in collaboration with analytics/strategy team 

Best practice and design consistency: 

Research and share industry trends, competitors, and comparable experiences.  

Drive and document design standards and patterns across channels and products 

Working in a team: 

Facilitate collaborative sessions that bring together the perspectives of all experts while keeping the needs of the customer at the center 

Collaborate with visual designers, developers, product owners, marketing, and content managers to define product experience and champion the user. 

Plan and mentor the work of other UX designers 

Find ways to maximize the efficiency of workflow between development and design within the established agency process (e.g., agile ways of working etc.) 

Strategy collaboration: 

Analyze quantitative and qualitative user research 

Synthesize customer data from many sources to identify opportunities and recommend design directions 

Connect design strategy to business results 

Work with Engagement/Content Strategy to understand target audiences' needs, tasks, and goals and translate them into digital experiences  

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