Company:
McDonald's Corporation
Location: Chicago
Closing Date: 04/11/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
Job Description
The UX Research team is part of the McDonald’s Customer Experience (MCX) function, which delivers human centered experiences to users across the globe.
We are building a world class design research team, and we are looking for an experienced mixed-method researcher to join our talented UX Research team, bringing curiosity, creativity, rigor, and vision to our growing function.
Working alongside designers, product managers, and tech partners, the Sr. Research Lead drives a wide range of design research that delivers a deep, ever-evolving understanding of our global users, and that influences the design and development of cohesive, engaging, and meaningful experiences for customers and crew members around the world.
The operational complexity and global scale of McDonald’s offer opportunities for the Sr. Lead to drive meaningful change, impacting hundreds of millions of users worldwide.
Responsibilities:
We’re seeking an experienced design researcher who can:
- Lead large, complex research projects. This includes:
o Strategizing: proactively identifying opportunities for conducting research based on product and corporate strategy, as well as societal, cultural, and market trends and shifts
o Scoping: setting timelines and determining resources
o Planning: identifying learning goals, choosing or developing research methods and activities, recruiting participants, developing discussion guides, and collaborating with designers to create stimulus
o Executing: running research sessions using appropriate methods based on learning objectives, and ensuring that research sessions are timely, engaging, productive, fruitful, and occasionally unexpected
o Synthesizing: Making sense of the raw data captured in research and turning it into deep, meaningful, actionable insights and recommendations that drive product strategy and roadmaps, while balancing the realities of the business and restaurant operations
o Socializing: Creating and delivering presentations, workshops, and other mediums to communicate research findings and recommendations to partners and stakeholders
- Collaborate closely with other researchers, designers, and cross-functional partners. This includes:
o Proactively identifying opportunities for research to learn more about users, their behaviors, needs, and desires
o Influencing the vision and strategy of the four main product areas alongside colleagues in Design, Product Management, and Tech
o Participating in product planning sessions by providing perspective on the what, when, why, and how of research based on overall product, domain, and corporate strategy
o Establishing and building relationships that position you as a trusted partner and point of contact for research and research-related activities to members of the design team, cross functional partners, and beyond
o Coaching junior members of the Research team helping them grow and advance their research skills
o Advising, coaching, and upskilling design colleagues on conducting basic usability and other unmoderated research
o Actively participating in design critiques within and outside your product area, providing perspectives rooted in customer insights
o Planning and leading productive and engaging research and design workshops with peers, partners, and stakeholder from across the organization
- Shape the future of the UX Research team. This includes:
o Proposing, trying, and implementing new ways of working (tools, processes, activities, etc.)
o Contributing to a supportive and innovative culture in which UX Researchers can do the highest quality work
o Ensuring Research is a trusted and strategic partner in important company, product, and design decisions
o Identifying junior team members who are demonstrating readiness for advancement and collaborating with the Director to move them forward
o Suggesting and organizing sources of learning and inspiration such as articles, books, podcasts, movies, field trips, and other experiences outside the four walls of McDonald’s
- Advocate for, and demonstrate the importance of, research throughout the organization. This includes:
o Evangelizing the importance and value of design research, and championing the user in all venues
o Advocating for research priorities in the product planning and development process
o Communicating team purpose, value, and role within the broader mission of the company
The UX Research team is part of the McDonald’s Customer Experience (MCX) function, which delivers human centered experiences to users across the globe.
We are building a world class design research team, and we are looking for an experienced mixed-method researcher to join our talented UX Research team, bringing curiosity, creativity, rigor, and vision to our growing function.
Working alongside designers, product managers, and tech partners, the Sr. Research Lead drives a wide range of design research that delivers a deep, ever-evolving understanding of our global users, and that influences the design and development of cohesive, engaging, and meaningful experiences for customers and crew members around the world.
The operational complexity and global scale of McDonald’s offer opportunities for the Sr. Lead to drive meaningful change, impacting hundreds of millions of users worldwide.
Responsibilities:
We’re seeking an experienced design researcher who can:
- Lead large, complex research projects. This includes:
o Strategizing: proactively identifying opportunities for conducting research based on product and corporate strategy, as well as societal, cultural, and market trends and shifts
o Scoping: setting timelines and determining resources
o Planning: identifying learning goals, choosing or developing research methods and activities, recruiting participants, developing discussion guides, and collaborating with designers to create stimulus
o Executing: running research sessions using appropriate methods based on learning objectives, and ensuring that research sessions are timely, engaging, productive, fruitful, and occasionally unexpected
o Synthesizing: Making sense of the raw data captured in research and turning it into deep, meaningful, actionable insights and recommendations that drive product strategy and roadmaps, while balancing the realities of the business and restaurant operations
o Socializing: Creating and delivering presentations, workshops, and other mediums to communicate research findings and recommendations to partners and stakeholders
- Collaborate closely with other researchers, designers, and cross-functional partners. This includes:
o Proactively identifying opportunities for research to learn more about users, their behaviors, needs, and desires
o Influencing the vision and strategy of the four main product areas alongside colleagues in Design, Product Management, and Tech
o Participating in product planning sessions by providing perspective on the what, when, why, and how of research based on overall product, domain, and corporate strategy
o Establishing and building relationships that position you as a trusted partner and point of contact for research and research-related activities to members of the design team, cross functional partners, and beyond
o Coaching junior members of the Research team helping them grow and advance their research skills
o Advising, coaching, and upskilling design colleagues on conducting basic usability and other unmoderated research
o Actively participating in design critiques within and outside your product area, providing perspectives rooted in customer insights
o Planning and leading productive and engaging research and design workshops with peers, partners, and stakeholder from across the organization
- Shape the future of the UX Research team. This includes:
o Proposing, trying, and implementing new ways of working (tools, processes, activities, etc.)
o Contributing to a supportive and innovative culture in which UX Researchers can do the highest quality work
o Ensuring Research is a trusted and strategic partner in important company, product, and design decisions
o Identifying junior team members who are demonstrating readiness for advancement and collaborating with the Director to move them forward
o Suggesting and organizing sources of learning and inspiration such as articles, books, podcasts, movies, field trips, and other experiences outside the four walls of McDonald’s
- Advocate for, and demonstrate the importance of, research throughout the organization. This includes:
o Evangelizing the importance and value of design research, and championing the user in all venues
o Advocating for research priorities in the product planning and development process
o Communicating team purpose, value, and role within the broader mission of the company
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