Project Manager (Non IT) IV

Job Title: Project Manager/Marketing Business Analyst (Paid Search)

Location: Bellevue, WA (Hybrid)

Duration: 6 months

Contract Type: W2 only

Pay Rate Range: $70 - $74.64/Hour

Job Description

We are seeking a talented Marketing Program/Project Manager to shape and execute our global Paid Search strategy. You will be responsible for executing day-to-day operations, reporting, budgeting, and optimization of Client's Microsoft Text & Shopping Ad campaigns within the Global Marketing team. Microsoft Text & Shopping Ads are a significant & growing part of Client's broader Performance Marketing organization and stands as one of the key potential growth drivers for the business. With unmatched inventory Client's is unique among online retailers, and with huge scale comes massive marketing investments to connect sellers and buyers. Our mission is to 1) develop efficiencies through continuous testing and scale, 2) mature best practices across markets and 3) strategically invest in platforms and tools to improve operations, 4) Understanding customer need, improving customer journeys, and ensuring consistent brand experience. This is a fantastic opportunity for an individual who is detail-oriented, enjoys working in an result-driven team, is methodical, takes ownership, and can quickly synthesize KPIs.

Responsibilities:

Campaign execution, optimization, and ongoing ad monitoring

Analyze ad experiences with the objective to mitigate any brand risk

Define/manage campaign objectives in a fast paced, ever-changing environment

Influence campaign strategy staying aligned and working towards achievable outcomes

Work with cross-functional teams to leverage expertise, decipher technical requirements, and inform solutions

Collaborate with business stakeholders to establish clear marketing goals and deliverables

Ad hoc issue investigation and quantification of business impact

Communicate results consistently and clearly

Contribute to test ideation hypothesis, measurement, design

Create and organize regular reporting documents and status updates

Top 3 Skills:

Data analytics -- Strong data mining skills, proficient with Excel, SQL, adept at data visualization & problem solving with a data-first mindset

Project management -- Experience with planning and leading projects end-to-end

Campaign Management Experience with setup and day to management of marketing campaigns within Microsoft Ads, Google, and Meta

Requirements

Bachelor's degree in business, finance, applied mathematics or related field preferred

2-5 years professional experience

General knowledge of Paid Search Marketing a plus

Ability to conceptualize business problems and solving them through data analysis

Curious in nature and enjoys sleuthing data to identify insights

Works well independently while maintaining collaborative relationships with team

Strong oral and written communication skills comfortable presenting to groups

Strong personal work ethic, including personal initiative and ownership

Ability to manage multiple projects simultaneously and balance priorities

Experience with SQL scripting and self-serving on data from multiple data platforms

Working knowledge of paid search ads campaigns, experience, and branding

Microsoft, Meta, Google GDN & other online marketing platform experience a plus