HCP CRM Campaign Operations Project Manager

Company:  AbbVie
Location: Mettawa
Closing Date: 24/11/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
Job Description

The HCP CRM Campaign Operations Project Manager is part of the AbbVie Digital Lab and will be responsible for the day-to-day management, oversight and optimization of our Healthcare Professional (HCP) 1:1 marketing programs reporting to the Associate Director, Campaign Operations

Responsibilities include:

Responsible for day-to-day management and oversight of medium-high complex brand CRM engagements including developing project plans, creating status reports, conducting weekly status meetings, following up / communicating with all stakeholders to ensure on-time, flawless execution of brand CRM programs.

Learn the business for the respective therapeutic areas/brands

Effectively work with multiple departments and agencies throughout project development and implementation to keep projects on time and ensure all requirements are met.

Proactively manage workload and continuously look for ways to improve brand campaigns to meet brands' objectives and goals by reviewing campaign performance, identifying optimization opportunities, and communicating them to the marketing team.

Develop and maintain project documents, timelines, proofing checklists and status reports.  Possess minute-by-minute knowledge of all work in progress, identify risks and ways to mitigate issues.

Partner with cross functional / agency teams to create processes to capture requirements, gain approvals, document metadata, and verify data elements needed to execute campaigns.

Document change requests, notify the team, and understand timeline implications.  Seek standardization, automation, and process improvement wherever possible to deliver on vision for the team of faster, better, cheaper year over year.

Prepare quarterly campaign audits and campaign performance SLAs and review with Associate Director

Identify any issues or concerns, the team has with cross functional and agency partners.  Identify issues, identify root cause, and recommend corrective action where necessary

Monitors campaign performance and proactively provide recommendations to drive an increase in engagement.

Participate in the planning process with brands, internal cross functional teams, and their respective agency partners. Maintain check-ins with each team to track actual campaign activity and manage resources accordingly.

Prepares well-organized, clear, and concise communications and sets clear expectations. Creates quarterly business reviews with brand and omnichannel leaders

Key AbbVie Leadership Competencies:

Positive “all for one” approach to team deliverables and priorities.

Builds strong relationships to enable higher performance.

Learns, fast, grasps the “essence” and can change course quickly where indicated.

Raises the bar and is never satisfied with the status quo.

Creates a learning environment and open to suggestions.

Embraces the ideas of others, nurtures innovation and manages innovation to reality.

Significant Work Activities -Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

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