Manager of CRM

Company:  Cornerstone Building Brands
Location: Kearney
Closing Date: 21/10/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
Job Description

We are seeking a strategic and business-oriented Manager of CRM to drive the development and optimization of our Microsoft Dynamics platform. This role is pivotal in bridging the gap between business functions and the IT team, ensuring that our CRM system effectively meets the needs of the organization. The ideal candidate will be adept at gathering and translating business requirements into actionable insights for the IT team, with a strong understanding of data flow and integration between systems and databases.

Key Responsibilities:

Business Development: Work closely with various business functions (e.g., sales, marketing, customer service) to identify CRM needs, gather requirements, and ensure that the Microsoft Dynamics platform supports business growth objectives.

Stakeholder Engagement: Serve as the primary liaison between business stakeholders and the IT team, ensuring clear communication and alignment on CRM goals and deliverables.

Requirements Gathering: Lead the process of gathering, analyzing, and documenting business requirements, translating them into functional specifications for the IT team.

Data Flow Management: Develop a deep understanding of the data flow across systems and databases, ensuring that data integration within the CRM system is seamless and supports business processes effectively.

Data Analysis: Work with data teams to understand and analyze CRM data, providing insights to inform business decisions and improve customer engagement strategies.

Project Oversight: Oversee CRM projects from a business perspective, ensuring they align with strategic goals and are delivered on time and within scope.

Collaboration: Facilitate collaboration between business units and IT, ensuring that the CRM system evolves to meet changing business needs while maintaining data integrity and consistency.

Training and Support: Support business users by ensuring they are well-trained on the CRM system and understand how to leverage it to achieve their objectives.

Continuous Improvement: Identify opportunities for system enhancements, process improvements, and the adoption of new technologies to drive business efficiency and customer satisfaction.

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